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Have You Looked At Freelancers' Automation Tools?
March 28, 2017

Weekly Newsletter for Freelancers

Have You Looked At Freelancers' Automation Tools?

Time is money as a freelancer! It is no good complaining to the boss that you have not enough time to complete the things on your To Do List. The buck (no pun intended) stops with you and you have to look at ways and means of working smarter so that you can focus on tasks that make you money.

I am currently working with my virtual assistant, Nasir, to streamline our social media marketing so that we have more time to concentrate on tasks that are more focused on making money. It can be a trap being busy doing things that are not productive.

It really is a matter of stepping back and looking at your tasks critically. Susan Patel has written an article in the Freshbooks Blog about automation. We are working on Number 8 at the moment. I am sure that you will find Susan's article very helpful and will move you towards your goal of making more money. You can read Susan's article here.

Motivate Yourself!
"Optimism is the faith that leads to achievement. Nothing can be done without hope and confidence." - Helen Keller

Do You Know When To Give Up On A Marketing Idea?

It is not easy to know when to give up on a marketing idea, especially if you do not measure the result. We are currently running a Facebook promoted post campaign to promote Hootsuite as a career for freelancers. This is the Facebook post that is pinned to the top of the Facebook page here and this is the landing page here.

We have promoted this page with a Facebook Ad. for $50 and will monitor the result. If it does not work it will be reviewed. This measuring the return on investment will determine when the marketing idea should be adjusted or abandoned. This is an important technique.

Bianca Board has written an article about when to give a marketing idea up. Her article appears in the Millo magazine and can be read here.

Productivity Tip Of The Week

If You Are A Freelance Writer Have You Wondered How To Increase Your Income?
A fair and reasonable return for time spent is what every freelance writer wants! I am currently watching a Udemy video on freelance writing by Philippa Davies and one of the issues she raises is how to calculate your target income goal. This is an important issue for every freelancer because it is what pays the bills.

The trick is, to increase the value of your services that you offer. If you have ever used Fiverr you will know that the writers are very skilful at increasing their return for a gig by offering extensions on the basic gig contract. These often relate to time to complete the project or search engine optimization.

The writer Yollie Davies has looked at the possibilities for freelance writers increasing their income in the blog Freelancer FAQs. I think her idea of content upgrade is a good approach. You can read Yollie's article here.

Work-Life Balance Tip Of The Week

It is Hard To Keep Working While You're Suffering From Grief.
Suffering from grief can be tough. You can't turn it off with a switch. It is like PTSD. It is there night and day and you cannot stop thinking about it. There are many forms of grief, from the death of a loved one to another family member or friend. It impacts on how you perform and can result in a loss of income or clients.

When I was a certified financial planner, I had a client who was a young widow with two young children. She was being bullied, in my opinion, by a financial services provider and with the help of a technical services manager with my employer, I decided to help her by appealing to an industry ombudsman. We lost the appeal and I subsequently lost the client. Even that situation is a form of grieving because of the injustice of the case. It impacts on your ability to do your job.

David Osborn who is a contributor to Entrepreneur examines the issue of the impact of grief when you have to keep working. You can read David's article here.

Financial Tip Of The Week

What You Need To Know About Going Back To Work After Retirement.
Imagine that you had worked for fifty years, had just retired, and were looking forward to a long enjoyable retirement. You had all your finances sorted out and were going to downsize your house and contribute USD300,000 to your retirement savings.

That was where you had put a lot of your money into improving your home and block. It was an absolutely safe investment! Besides the value of your house had increased more than 40% in the last five years! Then bang! There was a housing market crash over six months and the value of your house dropped by USD400,000. What can you do?

For many people they decide to delay their retirement and go back to work. This raises a lot of financial issues for people caught in this situation. Luckily, there are writers that look at the pros and cons.

Melissa Phipps writes for The Balance Blog and has written an article called Going Back To Work After Retirement. You can read it here.

Freelancers And Cyber Security

We have gained approval from Robert Siciliano to bring you extracts from his books related to cyber security for freelancers. Robert Siciliano is an identity theft expert and consultant. He also gives self defense and personal safety seminars. Robert provides safety and identity theft fraud prevention tips and advice on multimedia channels in the United States. We have his approval to bring you weekly extracts from his books:

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